Best Places for Marketing Trends
People here frequently ask me where I get info on marketing trends. The list is long. But here are some favorites:
eMarketer - eMarketer lives up to their tagline: “The first place to look.” It’s the premier resource for trends in consumer behavior online and how businesses react to those trends. When you need to check on emerging market segments and the advertising spend that is being directed toward them, this is the place.
iMedia Connection – This is a good daily read. iMedia serves as a portal to the latest marketing industry headlines as well as a repository where leading digital marketing experts can share their best practices and opinions.
Two sites to “geek out to” and stay on top of technology trends:
CNet – A reliable resource for product news, reviews, and downloads of the latest gadgets and software that will change the way you communicate in the office and at home. The site focuses on technologies that are cutting edge, yet are ready for use now.
Wired – If you need to be several years ahead of the technology trends that makes the consumer world function, then this is the site for you. It fosters conversations about today’s technologies as well as what industry insiders are aspiring to create.
- Minesh Parikh, Associate Media Director
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