Céad míle fáilte: While the Irish greeting for “100,000 Welcomes” hasn’t translated exactly to that number of new client relationships in 2010, we have had quite the busy first two quarters at Lipman Hearne establishing new partnerships. We are proud of, and excited by, the collaborations that are underway and would like to take a [...]
Upon reading the first article in a three-part Business Week series examining high-profile searches for new business school deans, it struck me that it is hard to overstate the importance of getting this process right. As with a corporate CEO position, the individual leading each of these institutions — or at any top business school [...]
Complete College America is a new nonprofit focused solely on dramatically increasing the nation’s college completion rates. CCA is funded and supported by the Gates, Lumina, Carnegie, Kellogg, and Ford foundations. CCA was launched last week with a national media teleconference and media outreach.
One aspect of CCA’s mission is its Alliance of States. These states’ [...]
When you work for a member of Congress, your life can be a blur of meetings, phone calls, and events. Sometimes there’s not a good opportunity to learn about an issue in depth. Lipman Hearne was proud to help the First Five Years Fund create an interactive, multimedia exhibit that informs Hill staff about early [...]
The answer is yes, according to First Lady Michelle Obama and members of Mission: Readiness.
Mrs. Obama is using the bully pulpit to raise awareness of the obesity issue and the epidemic’s impact on all aspects of society. As she pointed out during the launch of her awareness program on February 9, obesity is seen as [...]
Amid Facebook fan pages and Twitter posts, colleges and universities appear to be embracing a new social media trend to include in their marketing and communications strategies – “LipDub.” Part virtual campus tour and part music video, “LipDub” is a style of video that aims to showcase a college’s campus and student life in a [...]
This Ben Wildavsky article for The New York Academy of Sciences Magazine, an excerpt from his book The Great Brain Race: How Global Universities are Reshaping the World, explores both sides of the academic globalization debate and provides insight into whether increased global competition for the United States academic world is something to be feared [...]
University of Miami School of Law has launched its newly re-skinned website. The project, completed with help from Lipman Hearne’s interactive team, brings a fresh new look and engaging animation to the home page, which emphasizes the School’s advantageous location in a world-class city at the crossroads of the Americas.
The launch caps a great year [...]
Ted Long, President of Elizabethtown College, and Tim Westerbeck, Managing Director & Principal of Lipman Hearne, presented a case study on the rebranding of Elizabethtown College at the AMA Symposium for Higher Education last week. The presentation showcased how Elizabethtown used transformative marketing techniques to recognize and embrace its true identity and distinctive market positioning.
Here is [...]
Sometimes talking about a familiar issue in a new light with unexpected advocates is an excellent way to attract attention. Lipman Hearne is strategizing and working with Mission: Readiness to raise awareness of early education. Their research shows that 75 percent of young Americans are ineligible to enlist in the military because they are either [...]