The Commons

Conversations for Nonprofits in Tough Times

Posts Tagged ‘blogging’

Bubbles are taking off over India

2010 Apr 2
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Despite being a country where Internet connections are often unreliable, India can usually be seen as an early adopter of new web and social media applications.  India’s citizens have so wholly embraced Facebook that they love it almost as much as they love film.  Facebook recently announced that it will open its first Asian office [...]

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AdAge Announces Tweet Tracking

2010 Feb 15
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Leading online news source for the marketing and media fields, Advertising Age, launched  the first of what is to be weekly installments of a Twitter measuring chart, entitled “Top 10 Most Tweeted Brands.” A collaboration with What the Trend, a social media trend-analytics service, this chart attempts to list the week’s ten most popular brands [...]

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Obesity a Matter of National Security?

2010 Feb 10
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The answer is yes, according to First Lady Michelle Obama and members of Mission: Readiness.
Mrs. Obama is using the bully pulpit to raise awareness of the obesity issue and the epidemic’s impact on all aspects of society. As she pointed out during the launch of her awareness program on February 9, obesity is seen as [...]

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Eisenberg’s Critique of Philanthropic Practices Off the Mark

2009 Nov 9
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Pablo Eisenberg’s jeremiad on charitable giving in the Wall Street Journal misses the mark in a variety of ways.  First, of his nine recommendations, only one of them deals with the more than 80 percent of philanthropic giving that is made by individuals – and that one only marginally.  He is beating a tired, lame [...]

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Three Paths to Staffing Social Media

2009 Jul 1
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Bring up social media in a group of nonprofit leaders, and the conversation stops.
There’s often a long silence — the kind that makes presenters wince — and then someone raises a hand and asks, “How?” Not how to do it, not how to figure out what to say, but how can we possibly do that, [...]

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Dive in and explore the social media “coral reef”

2009 Jun 23
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Late last week Masha Alexander and I were at the Rosenstiel School of Marine and Atmospheric Science at the University of Miami. Among other cool stuff, I had the chance to hold a hefty Aplysia californica – a.k.a. a common sea slug. Aplysia are bred in quantity at Rosenstiel because their neurons are large and [...]

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“Thufferin’ Thuccotash” – Plotting a media strategy in a 2.0 world

2009 May 5
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I had the opportunity to sit on the judging panel for the upcoming AMA Higher Education Symposium – coming up November 15-18 in Boston. Not that I was able to be there the day the selections were made, having been called to a “can’t miss” meeting near Atlanta.  So, rather than sitting with my colleagues [...]

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Is there a cure for 2.0 dizziness?

2009 Apr 2
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Feeling a bit dizzy? You’re not alone. The rush to social media is a neck-snapping blur, powered in part by the economic downturn. In fact, it seems ages ago that a certain law school warned its students not to avoid indulging in street drugs, kidnapping, or other patently illegal acts, but to avoid…blogging. (True story, [...]

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