The Commons

Conversations for Nonprofits in Tough Times

Posts Tagged ‘web 2.0’

Bubbles are taking off over India

2010 Apr 2
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Despite being a country where Internet connections are often unreliable, India can usually be seen as an early adopter of new web and social media applications.  India’s citizens have so wholly embraced Facebook that they love it almost as much as they love film.  Facebook recently announced that it will open its first Asian office [...]

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Education-focused Nonprofit Launches: Complete College America

2010 Mar 10
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Complete College America is a new nonprofit focused solely on dramatically increasing the nation’s college completion rates.  CCA is funded and supported by the Gates, Lumina, Carnegie, Kellogg, and Ford foundations.  CCA was launched last week with a national media teleconference and media outreach.
One aspect of CCA’s mission is its Alliance of States.  These states’ [...]

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YouTube Video vs. Written Essay: The Ultimate College Decision

2010 Mar 1
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What do you get when you combine the increasingly competitive college admissions process with the age of social media? YouTube videos as a college application supplement, of course. At least that is what Tufts University has started to accept this year. In addition to poring through the traditional essays, recommendations and transcripts, this year Tufts [...]

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AdAge Announces Tweet Tracking

2010 Feb 15
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Leading online news source for the marketing and media fields, Advertising Age, launched  the first of what is to be weekly installments of a Twitter measuring chart, entitled “Top 10 Most Tweeted Brands.” A collaboration with What the Trend, a social media trend-analytics service, this chart attempts to list the week’s ten most popular brands [...]

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The “LipDub” Phenomenon: Higher Ed Marketing Meets MTV

2010 Jan 26
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Amid Facebook fan pages and Twitter posts, colleges and universities appear to be embracing a new social media trend to include in their marketing and communications strategies – “LipDub.” Part virtual campus tour and part music video, “LipDub” is a style of video that aims to showcase a college’s campus and student life in a [...]

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Launched at the crossroads of the Americas

2010 Jan 12
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University of Miami School of Law has launched its newly re-skinned website. The project, completed with help from Lipman Hearne’s interactive team, brings a fresh new look and engaging animation to the home page, which emphasizes the School’s advantageous location in a world-class city at the crossroads of the Americas.
The launch caps a great year [...]

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Lipman Hearne: curated, narrated, and launched

2009 Dec 11
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Lipman Hearne’s new website, launched earlier this week, gives visitors a fresh look at the firm and its work.
Central to the site is Lipman Hearne’s best asset: the staff. Visitors can browse staff stories in the People section, hear staff members’ voices through quotes that float throughout the site, and catch glimpses of them as [...]

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Muhlenberg Celebrates Connectivity with New Site

2009 Oct 2
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Muhlenberg College launched its new institutional site this week to great praise. Focusing on the amazing opportunities to connect to the people, ideas, and experiences that the College provides, the site reflects Muhlenberg’s warmth, vibrancy, and exceptional teaching. Revamped architecture and navigation make the site easier to use, and a new admissions site welcomes prospective [...]

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Three Paths to Staffing Social Media

2009 Jul 1
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Bring up social media in a group of nonprofit leaders, and the conversation stops.
There’s often a long silence — the kind that makes presenters wince — and then someone raises a hand and asks, “How?” Not how to do it, not how to figure out what to say, but how can we possibly do that, [...]

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Just for fun:Wordle

2009 Jun 24
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Think your website is a work of art? Well, Wordle can make that a reality.
“Wordle is a toy for generating “word clouds” from text that you provide. The clouds give greater prominence to words that appear more frequently in the source text. You can tweak your clouds with different fonts, layouts, and color schemes. The [...]

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